It’s not just fast fashion like H&M, but European luxury brands also outsource their production to Asia. If you go to any department store with premium brands or outlet stores, you’ll find that, except for shoes, which are often made in Portugal, Spain or Italy, clothing made in Europe is pretty rare. And when they are made in the EU, there are questions about the human rights conditions too.
When you go to ethical local stores that produce their own textiles, design and production, a simple T-shirt will cost more than €100. That’s just out of the reach of most people, especially families. So, to be able to compete and survive, it seems most European clothing brands are “obliged” to produce in Asia, otherwise they can’t beat their competitors on price.
@proto_jefe @Blaze
It’s not just fast fashion like H&M, but European luxury brands also outsource their production to Asia. If you go to any department store with premium brands or outlet stores, you’ll find that, except for shoes, which are often made in Portugal, Spain or Italy, clothing made in Europe is pretty rare. And when they are made in the EU, there are questions about the human rights conditions too.
When you go to ethical local stores that produce their own textiles, design and production, a simple T-shirt will cost more than €100. That’s just out of the reach of most people, especially families. So, to be able to compete and survive, it seems most European clothing brands are “obliged” to produce in Asia, otherwise they can’t beat their competitors on price.