My founder friends constantly think about growth. They think about how to measure their business growth and how to get to the next order of magnitude scale. If they’re making $1M ARR today, they think about how to get to $10M ARR. If they have 1,000 users today, they think about how to get to 10,000 users.
Basically you can do anything you want, except still not accurate as there are paths we have passed already that we can never go down now despite what we pick tomorrow