Journalists are finding more readers and less hate on Bluesky than on the platform they used to know as Twitter.

Summary

Journalists are increasingly abandoning X (formerly Twitter) for Bluesky, citing higher engagement and less toxicity. Since Elon Musk’s takeover of X, changes like deprioritizing external links and rising hate speech have alienated many, especially marginalized groups.

Bluesky, founded by Jack Dorsey, offers a more welcoming environment, especially for journalists and activists, with 20x the engagement in some cases.

Reporters note better traffic, reduced harassment, and a focus on diverse stories.

Organizations like The Guardian and fundraising groups also report greater success on Bluesky compared to X.

  • sbv@sh.itjust.worksEnglish
    1·
    15 days ago

    One of the biggest issues with federated social media is discovery

    Exactly this. IIRC the Mastodon devs don’t want to add recommendation algorithms, since those can be gamed. The problem is that many users rely on them to bootstrap their account and find ongoing events.