yeah, I remember watching some videos of his about something obscure like “shirt stays” before I discovered suspenders.

before this guy was a style blogger, they were a career uniformed cop… so I think this is all just going back to their roots of being a costumed loser giving swagger lessons.

also, probably a textbook example of audience driving content… because one can imagine the segment of the audience most faithful to a blogger with “real men” in the title.

and like the other poster said, they ran out of actual style/fashion material.