• Lost_My_Mind@lemmy.world
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    21 days ago

    “Chilean Sea Bass? Ok, The Onion is losing their touch. Yes, it’s absurd, but it’s unrealistic. This wouldn’t happen in real life.”

    Not the onion

    …wait, what?

    • TheOgreChef@lemmy.world
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      21 days ago

      It’s the same as when IHOP renamed themselves the International House of Burgers to promote their stupid burger menu then immediately changed back.

      I’d love to know how much stunts like this actually convince anyone to consciously or unconsciously purchase more of whatever the marketing team is being paid to promote (I’m guessing nowhere near enough to cover their salaries and the stunt itself).

      • nomous@lemmy.world
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        20 days ago

        How much did the stunt really cost though? A couple articles and swapping out some labels can’t be that much.

        • TheOgreChef@lemmy.world
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          19 days ago

          Being honest, probably not much, but the amount isn’t zero. I guess I’m just not seeing how creating any kind of brand confusion helps an established brand like goldfish when people will just forget about this kind of thing almost immediately.

          Shorter version, you’re right that it isn’t a large expenditure, but god, it’s so dumb.

  • AlecSadler@sh.itjust.works
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    21 days ago

    As a millennial, I’m going to just not buy goldfish crackers for awhile because this is dumb.

    But also I haven’t been buying them because I’m on a diet and I could eat an entire gallon container in one sitting if left to my own devices.

  • Adderbox76@lemmy.ca
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    21 days ago

    How many millions did they pay to some yuppie marketing firm to come up with this jack-assery.

    • adarza@lemmy.ca
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      21 days ago

      just a marketing stunt. but watch, when ‘goldfish’ come back into the stores afterwords… they’re in smaller packages.

      • AEsheron@lemmy.world
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        21 days ago

        According to another comment, the sea bass version will only be for sale online. There will be no coming back to stores, normal goldfish won’t be leaving stores at all.

  • n3m37h@sh.itjust.works
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    22 days ago

    The duck is wrong with goldfish?? Someone shoot the marketing manager for this idea

  • _bcron_@lemmy.world
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    22 days ago

    Yay capitalism. If you’re fading into irrelevance to the point that you print less bags in order to drum up a false sense of scarcity then your product sucks and you should feel bad. Thirst trap gimmicky

  • Sanctus@lemmy.world
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    21 days ago

    How do these dumbass decisions keep getting made? That is the most recognizable fish cracker out there. Are they looking to Musk for ideas? Fire your marketing team, they’re blowing your budget on cocaine.

  • octopus_ink@lemmy.ml
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    20 days ago

    We buy a lot of goldfish in this house. More than most people reading this, I can just about guarantee it.

    Please allow me to remind everyone that even Goldfish has gone the shrinkflation route. Maybe if their sales are dipping it’s because of their anti-consumer practices.

    Not only did the price we paid go up in recent years, but also they changed the size of the large cartons from 30 oz to 27.3 oz.